
Educating and Inspiring the Consumer

01/05/2007
Plasti-kote, the market leading spray paint brand from the Valspar Corporation, has brought out a practical projects leaflet as an educational and inspirational in-store tool for retailers.
"As the spray paint market leader our focus is always on helping retailers promote the benefits of spray paint to increase sales." said Donna Howard, Marketing Manager for Plasti-kote. "This new leaflet takes popular practical projects and shows how they can be completed quickly and professionally. Retailers are always keen to tell their customers about quick and easy paint solutions - that also give the perfect finish."
The new leaflet focuses on four projects in the home and garden: respraying a garden gate, fridge, radiator and garage storage. The clear step-by-step guide to each project makes the leaflet an effective DIY aid for the consumer and it comes in a disposable holder for easy replacement by the retailer.
To find out more contact Donna Howard at Plasti-kote on 01223 492005 or donna.howard@valspareurope.com.